A big part of what makes a blockbuster article stand out from the crowd is the fact that it elicits a powerful emotional reaction.
Not only that, but it seems as if the author is in tune with the reader’s emotions, understands their fears, challenges, and objections.
One sure-fire way to better understand the emotional undertone of...
Tell me if this has ever happened to you: it’s Monday morning, and you’re ready to get some writing done. In your head, you’re already publishing a blockbuster article. The only thing that’s missing is the red carpet.
But then you sit at your desk. That damn blank page reflects the image of a creatively bankrupt...
Everything you write, from a tweet to a 10,000-word essay, needs to pass the 4 Cs:
Is it clear?
Is it concise?
Is it compelling?
Is it credible?
As far as unconventional content creation formulas go, the 4C’s acts more like a series of content creation principles, but it does provide one with a basic framework for writing...
The human body is a wonderfully complex mechanism, complete with gauges, systems, and a support structure.
It is, in fact, so brilliant in its execution, that we can learn and use some of the same principles to write the perfect blog post.
Most of you know about the structure of a blog post: headline, introduction,...
Aren’t you a bit tired of the same basic formulas for writing blog posts? How-to articles and listicles? A library of resources? Are you seriously going to spend 2 days writing a list of books that are relevant within your niche?
Here’s the bitter truth: everyone’s doing that.
70 million articles go live every single...
“When you understand that nobody wants to read your shit, your mind becomes powerfully concentrated.
You begin to understand that writing/reading is, above all, a transaction.
The reader donates his time and attention, which are supremely valuable commodities. In return, you the writer must give him something worthy of his...